Nokia released a low-cost device with Urdu language capability in the country on Thursday. The device, which targets the 150 million Urdu speaking people of the country, is priced at around Rs 2,500 and will offer services such as messaging and internet access in Urdu. The company offers several Indian language interfaces in its models. Nokia already had the Urdu capability due to its operations in West Asian countries and Pakistan, which has been customised for the Indian dialect.
Commenting on the launch, P.Balaji, Managing Director, Nokia India, said, "Given the regional diversity of our country, ability to communicate in the regional language has come across as a key expectation amongst our consumers. We were the first mobile company to support content and user interface in 11 Indian languages in India. Introducing Urdu keymat in Nokia 114 is another such initiative to reach out to our consumer across the country."
Present at the event, Sibal said that it will benefit the Urdu speaking population in the country, which is one of the largest in the world. There are several initiatives running from the ministry of communications and IT to extend the usage of the language for the Internet, Sibal added.
Nokia also notes that it supports regional language content in 11 Indian languages that include Hindi, Malayalam, Tamil, Telugu, Kannada, Gujarati, Bengali, Oriya, Assamese, Punjabi, and Marathi.
Nokia 114 key specifications:
- 1.8-inch QVGA display
- Dual-SIM (GSM+GSM)
- 32GB expandable storage
- 0.3-megapixel rear camera
- 1020mAh battery that gives 637 hours standby time and 10 hours talk-time
- 10.0mm x 46.0mm x 14.8mm
- 80 grams
Source:
http://gadgets.ndtv.com/mobiles/news/nokia-114-gets-urdu-language-support-417839
http://www.business-standard.com/article/companies/nokia-launches-rs-2-500-phone-with-urdu-language-support-113091200597_1.html